Case Studies

Bring the fun to breakfast

We transformed existing non-Halloween assets into Halloween themed creative by turning bowls of cereal into spooky characters.

The brief

Get Life Cereal’s new delicious and fun chocolate flavor noticed by parents, and put on breakfast tables! Bring the fun to breakfast at Halloween by turning bowls of cereal into spooky characters.

The challenge

We had to transform existing non-Halloween assets into Halloween themed creative, mixing it with the right stock imagery and ensuring their branding was strong.

The result

Engagement rate increased by 61+ which was driven by the Halloween Trend Badge and was the second top performing format in the campaign.

Client says

“OLS were amazing partners! The client was beyond satisfied that they even asked to promote cross social. We will definitely be working with OLS again and look forward to it.” – Aida Ngolo